- Nearly 40 percent of respondents said they were watching less basketball because the league has become too political.
- when given 10 choices on why they are watching less basketball. "Boring without fans" said another 28 percent, while 19 percent said it was the NBA’s association with China
- Of the 25 U.S. industry sectors examined, only the federal government (-20) and the pharmaceutical industry (-15) had a worse net negative rating than the sports industry (-10). In fact, more people had a very positive or somewhat positive view on pharmaceuticals (34) than the sports industry (30)
- The nosedive in favorability comes as sports leagues have embraced social justice movements, including Black Lives Matter. The backlash is evident in political bases with positive views from Republicans crashing from +11 in 2019 to -35 in 2020, a devastating 46-point drop. Independents are also shunning sports; going from +26 in 2019 to -10 in 2020, a significant 36-point decrease. Democrats saw a slight decrease from +16 positive rating to a +11 rating.
- Sports has been acutely affected by the twin events steering news and culture in 2020: the pandemic and the renewed movement for racial justice. The sports industry's relationship with fans has been disrupted by the need to shrink its seasons and schedules and play to empty venues as a means of keeping fans and players safe
- the greater social and political activism of players and, in some cases now, coaching staffs and entire leagues appears to have turned off Americans who disagree with their messages or the way they express them
[uredio Game 7 - 03. listopada 2020. u 17:52]