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Revolutionary changes in the European Cup Competitions
Revolutionary changes are to happen in the Men's European Cup Competitions. There will be much more matches, and totally changed playing modes - the range of change can be compared with the extension of the Football Champions League a couple of years ago. The LEN Champions League, the most prestigious competition for club teams in the world, will be renamed in Euro League, and the European Cup Winners Cup will not be contested any more. These decisions still have to be confirmed by the LEN Bureau on the occasion of the next meeting to be held on 28-29 March 2003 in Kranj (Slovenia), and they will already be valid for the 2003-4 season.
There are two major reasons for the radical change. First, new playing modes should make the competitions more interesting for supporters, media and sponsors. At the moment it is possible that teams are playing two or three matches within three days at an away tournament and suffer a knock-out without playing one single match at home. "That's not good for sponsors and teams," Marcello Sitarenios, editor of the well-known magazine "World waterpolo", stresses some disadvantages of the current system, which is to be changed to show waterpolo in a better way. This was aslo one of the reasons, why the Association of Waterpolo Clubs (AWPC) was found last year in Nice (France).
For the reasons mentioned above the teams from the stronger nations want to play more matches - and especially more matches at home. By the new playing mode there would be more waterpolo in the media in any case, and some teams can also earn more money by sponsors or TV contracts. Although it is often not possible to earn money by European Cup matches, it is nevertheless an important bonus for sponsors, who want to see their teams in international matches. The new playing mode could also be a good deal for the spectators. By the new system there will be not only much more matches in European Cup Competitions next year, but also more top matches. So waterpolo is to benefit in total by the new competition formulas.
Second, in view of the decreasing interest the European Cup Winners Cup, which was established in 1974, will not be held any more. In the past three years there were no Qualification Round Tournaments any more due to the lack of entries, and this season only 15 teams are taking part. After quite a number of good years the LEN Trophy was now also facing a visible decline in participating teams in the 2002-2003 competition. In contrast to the Football Champions League clashes in the international waterpolo calendars did not play a role for this decision. The reduction from three to two competitions will not only present much more matches, but also more top matches.